About Us

Hamed Baba Ltd is amongst the leading importer and distributor and holds some of the world well known brand agencies for Afghanistan.

Hamed Baba’s own brand enjoys the rare distinction of being a market leader and household name in many categories. A well loved brand in Afghanistan, today, Hamed Baba and associates has spread its wings to more than 30 countries worldwide and established itself as a worldwide player.

From edible oil, the Hamed Baba Group is one of diversified companies with leadership of the nation’s edible oil, soft drinks, dairies and bakery industries.

The Group has grown from strength to strength from its core business in the manufacture, sale and marketing of edible oil, soft drinks, dairies, non-carbonated beverages and bakery.

With a unique blend of quality and innovative products that have stood the test of time, the Hamed Baba brand has resonated with Afghanistan for years. The Group has come a long way since humble beginning in 1980s. Years later, Hamed Baba was consolidated and the company’s love affair with the food and beverage industry began.

Not one to rest on their laurels, Hamed Baba continues to soar to greater heights and remains committed to upholding the highest standards of corporate governance through integrity, transparency and accountability. Hamed Baba also remains responsible to their employees, business partners, stakeholders and the community; the company implements various initiatives to ensure responsible practices are carried out in all areas of Hamed Baba’s business.

Its vision is to become the leading total Food and Beverage Company in Afghanistan and the region.

Vision: "To become the leading total beverage company in Afghanistan and the region"

Mission: To be a world-class multinational enterprise providing superior service, quality and transparency to our clients and partners, like our motto says "Service, Performance and Reliability"